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the  savvy content marketer’s board  journal

How to Align Your Marketing with Your Brand Vision

It’s not enough to be a strong company with a clear vision and mission. Your vision and mission sum up the long-term goals and objectives. Beyond this, you must be able to deliver the kind of content marketing that attracts new people and keeps customers engaged. In...

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Are Chatbots The Right Fit For Your Company?

We are constantly in awe with the advances in auto-operating AI gadgets and technology. The future of content lies well within these advances. Chatbots have been given a lot of attention since the middle of 2018, and they are still growing strong. It is the latest...

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How ‘Avengers’ Reinvented Content Marketing

(And How Your Brand Could Learn A Thing Or To From This Multi-Billion-Dollar Franchise) The final piece of the puzzle known as the Avengers: Endgame just fell into place and it makes entertainment history with a record number of moviegoers paying good money to say...

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