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the  savvy content marketer’s board  journal

Case Studies for Your Business: A Quick Guide

Case Studies for Your Business: A Quick Guide 16 FEBRUARY 2017 Not everybody is gifted with the sharp business acumen of a Henry Ford or a Martha Stewart. We can’t all be geniuses like Bill Gates or Steve Jobs. But these businessmen had what all business owners want:...

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Is Your SEO Up-to-Date with the Current Trends?

Is Your SEO Up-to-Date with the Current Trends? 30 JANUARY 2017 The USS Ship SEO2017 is now way past the horizon and has already docked on shore. With it are 2017 SEO trends you need to see. They’re not all new and most content marketers have already worked on these...

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How Much Content Is Too Much?

How Much Content Is Too Much? 26 JANUARY 2017 Are You Overdoing Your Content Marketing Strategy? Back in the early 90s, I would always anticipate the arrival of our Reader’s Digest Condensed Book. I would stay glued just to finish all 4 (sometimes 5) abridged stories...

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Be Seen and Be Heard – How to Amplify Your Content

Be Seen and Be Heard – How to Amplify Your Content 12 JANUARY 2017 Content is like a struggling musician’s song. To be heard by a few, it needs to be played a little louder. But to be heard by millions of people, it’ll need a little magic box called an amplifier. Good...

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Will The Rules Of Content Change In 2017?

Will The Rules Of Content Change In 2017? 10 JANUARY 2016 As we move forward with content for 2017, the rules have changed. No longer is content just a means to reach customers, it has a real purpose and a strategy that requires digging deep and getting to the core of...

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How to Set Up Your Content Budget Properly in 2017?

How to Set Up Your Content Budget Properly in 2017? 6 JANUARY 2017 If you are creating a content marketing strategy for 2017, you need to also think about the budget you will allocate to these efforts. Developing content creation for 2017 without establishing a budget...

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