the savvy content marketer’s board journal
What Can We Learn From the Biggest Content Marketing Trends of 2018?
Content marketing is vital for any businesses success and companies need to get it right. Many are saying we’ve reached the Golden Age of Content Marketing, because customers know they want great content. This gives businesses a huge chance to define...
read moreThe Best Marketing Campaigns of 2018 And What They Teach Us
Marketing is essential if a business wants to be successful. One of the biggest issues is techniques are constantly changing and evolving. It allows innovation and creativity, but the content marketing world can be daunting for businesses. Content...
read moreThe Favorite Content Promotion Tools in 2018: What to Expect Next Year
Content marketers need to find strategies, solutions, and techniques to attract customers and promote a business. It’s difficult to do, and with consumer needs changing regularly, it requires some out of the box thinking and useful tools. What tools will...
read moreSocial Content Marketing Tips For 2019: How To Engage Your Audience
Why do people share on social media? The main reasons are to develop connections with others, to bring others valuable, interesting, and enlightening content, and to define themselves. Last but not least, they do it to support brands they like and/or...
read moreThe Thanksgiving Tradition: How You Should Leverage Seasonal Content This Year
Thanksgiving is the holidays to give thanks, spend time with family and add an inch to our waistlines. Go to any grocery store and you’ll see an abundance of turkeys, treats and pumpkin pie. Thanksgiving is also the ideal time for companies to market...
read moreThe Essential Pillars of Content Marketing: Tips for 2019
The limits of content marketing are stretching with every day that passes by. Since its humble SEO beginnings over 15 years ago, it has transformed into a multimedia, multichannel giant. It seems proponents of the notion that it would be the only kind of...
read moreStan Lee – A Tribute To A Content Superhero
“Comics are stories; they’re like novels or anything else… The first thing you have to do is become a good storyteller.” – Stan Lee To say that Stan Lee was a master storyteller would be a major understatement. Stan Lee used his imagination and the...
read moreThe Secret To Adopting A Content Culture In Your Organization
Building an effective and efficient content culture is of paramount importance to large B2B organizations, where different teams are required to generate different content. This article looks at strategies of adopting an adequate content culture and...
read moreContent Marketing Experts: How To Find Something New To Say With Your Content
Content marketing experts and managers are unanimous in that they have been, or currently are, affected by “idea drought” – a condition where one is temporarily unable to create interesting and engaging content due to writer’s block. This is regrettable...
read moreA New Treat From The Harry Potter Universe – How Content Serialization Can Help Your Marketing Campaign
Potterheads from all around the world - unite! It is time for yet another exciting thing from the wizarding world! No, sorry, it's not your Hogwarts admission letter, but it is the long anticipated Fantastic Beasts -The Crimes of Grindelwald, so that's...
read moreNegative Marketing: Does It Really Work?
When talking about marketing, what you would usually encounter is a lot of people telling you that you need to show why your product or service is the best compared to others. This is true, however, every business out there is trying to do the same. The...
read moreWhat Your Brand Needs To Succeed With Content Marketing In 2019
There’s no denying that the importance of content marketing will keep growing next year. How can your brand stand out with content marketing in 2019 in this already overcrowded industry? Here are some suggestions. Use A.I. to Your Advantage Artificial...
read moreThe Freddie Mercury Biopic- A Timeless Lesson In Content Quality
On 24th October, the world premiere of the highly-anticipated Bohemian Rhapsody movie finally took place in London. In the home country of Freddie Mercury, the United Kingdom, the movie surpassed every other film by far, making £6.4 million in the first...
read moreHappy Halloween! How To Treat Or Trick Your Way Into Content Success This Season
Halloween is upon us, and hopefully, you have your spooky outfit all sorted by now. It is one of the nation’s favorite holidays from all the apparent reasons. You probably remember going into a store towards the end of August and seeing the Halloween stuff...
read moreSMEs Can Make A Difference In Your Content Approach
Content writers come from different background and they have different interests, so if you have worked with more than one content writers so far, you have probably noticed that. It is not rare to say to yourself “I will give this topic to this person...
read moreHow Lead Generation Fits Into A Larger Engagement Content Marketing Strategy
We are closing in on 2018, and you might be asking yourself what we should expect from 2019 when it comes to content marketing. It doesn’t matter what your business model is - the same rule applies for all, and it is the one thing that hasn’t changed over...
read moreThe Resurgence Of Graphic Novels And How Your Marketing Can Benefit
Something has changed in the world, and you have noticed it already. No, Thanos still hasn’t taken over the Universe, but he definitely appeared on a box of cereal. And it’s not only him, but every other popular comic book and graphic novel character have...
read moreFFW2019: The 6 Winning Trends In Social Media For The Next Year
All industries have acknowledged the importance of having a social media presence. But being present on social media is not enough to engage audiences; it’s essential to know what kind of content they respond to and what current technologies can facilitate...
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