How Blogging Will Change in 2021
2020 has been an unforgettable year for everyone, from a personal to a professional stance. We have experienced significant shifts in...
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Annie Ianko
Nov 17, 2020
You Already Have a Content Goldmine- Are You Using It?
‘I don’t have enough good clothes to wear!’ That’s what most people say while shopping for new clothes. And it’s a different thing that...
Annie Ianko
Nov 10, 2020
Types Of Freelance Content Writers You Should Avoid
I was sipping coffee the other day with a close friend, who is setting up her business, and she needed my advice as a business owner...
Annie Ianko
Nov 3, 2020
Content Marketing Agencies: How To Sell Your Content This November
If you own a marketing agency, you must have experienced first hand the pain involved in acquiring new clients and selling your content....
Annie Ianko
Oct 30, 2020
15 Best Presidential Campaign Zingers Ever
With the Presidential election less than a week away we thought it was time to mention the best campaign zingers ever. Some are funny,...
Annie Ianko
Oct 27, 2020
13 Unique Black Friday Content Ideas You Can Use On A Small Budget
Black Friday is the ultimate playground for the impulse shopper, who finally feels free to unleash his inner child and run wild and...
Annie Ianko
Oct 20, 2020
Easy Tips That Will Help You Define Unique Buyer Personas From Your Customer Pool
When people buy a product or a service, they prefer a kinship company, where the same values are shared. Customers would choose a...
Annie Ianko
Oct 13, 2020
Trust-Centered Marketing: What It Is And Why You Should Consider It
The building block of any healthy relationship is trust. The relationship between brands and buyers is no different than any other...
Annie Ianko
Oct 6, 2020
16 Reasons to Enroll in a Writing Course
Since Covid-19 hit the globe, forcing millions upon millions of people indoors, many have gone to their computers, looking for something...
Annie Ianko
Sep 29, 2020
How to Understand Audience Pain Points and Opportunities for Two-Way Dialogue
Once upon a time being there on the web was a progressive step for businesses. Having a website developed was something to be proud of....
Annie Ianko
Sep 22, 2020
Your Content Success Part 1: How to Grasp The Opportunities in Your Industry
In last week’s post we explained why measuring your content reach is very important for your brand. We continue with a three- part series...
Annie Ianko
Sep 15, 2020
Measuring Your Content Success: Where Are You Positioned in Your Market?
For content marketing to be successful, organizations must develop a comprehensive content marketing strategy and remain committed to...
Annie Ianko
Sep 8, 2020
Snackable Content Can Save Your Online Presence
Attention span, our ability to remain focused on a single task for a specific amount of time, is a topic that has always fascinated...
Annie Ianko
Aug 31, 2020
Marketing During the Holidays: Should You Do It or Rest?
The holidays…. everyone is waiting for those magical few days when nothing moves, nothing goes… and you only get to rest and enjoy time...
Annie Ianko
Aug 24, 2020
Perspective Shift – What is Your Newsletter User Experience Like?
There are many items to consider when designing a comprehensive marketing strategy for any type of organization. Among those...
Annie Ianko
Aug 16, 2020
Powerful Metrics: Are You Measuring Your Content Success by Vanity or Revenue?
Today’s organizations are collecting more data than you realize. But is more data always better? Not really. You can only say more data...
Annie Ianko
Aug 9, 2020
Can Influencers Really Help Your Business Grow?
Influencers can help you grow your business, but it’s not as easy as having them push your brand in a few blog posts and watching the...
Annie Ianko
Aug 3, 2020
The 5 Most Underrated Marketing Tactics & Why You Should Use Them
When you work in marketing day in and day out, it’s easy to get caught using the same handful of strategies over and over. Social media,...
Annie Ianko
Jul 27, 2020
Make Them Laugh: How to Be Weird and Funny with Your Content Marketing
Most of us have heard of the overfriendly joking salesperson, they’re loud, crack lame jokes and so over the top that they eventually...
Annie Ianko
Jul 20, 2020
How to Begin Building a Marketing Process for Startups
Startups today face countless challenges. Those challenges are client-facing and internal. For founders, the challenges are personal and...
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