the  savvy content marketer’s board  journal

Whether you’re unmotivated to start your fitness journey or simply lack the discipline to stick to your training and dieting regimen, a fitness blog can educate, inspire, and empower you to overcome your challenges. Most people are well aware of the endless benefits...

If you’re looking for the best if content in 2019, then you have to check out what the best social media influencers are creating to see what is trending. These influencers have gathered a following numbering in the millions, a feat in itself, and they’ve spread their...

2019 has been a crazy year – from extreme music videos, to blog posts, to movies, the content released has been anything but ordinary – and thus have emerged some of the best content marketers of this day and age. If you’re striving to better your content (and let’s...

2019 has been a media whirlwind, to say the least. From blogs, to commercials, to news articles, content has been coming out faster than ever – and there were bound to be several “wow” moments in the frenzy. We’ve compiled a list of the best/most shocking moments in...

When internet access for the public took off in the ’90s, blogging has become a mainstay of online consumption. Of course, in the beginning, it wasn’t called blogging, as most people had a personal homepage that they used as a platform to get out their message, it...

The entertainment industry is booming, to say the least. 2019 has been filled with revolutionary new music, movies, streaming services, and more – and with it has come some of the most jaw-dropping content articles in history. Whether they were surprising, especially...

Some trends come and go, leaving no trace behind them, while other trends stay a little bit longer in our hearts. Content marketing is constantly evolving and improving. Most marketers do not just set and forget it. They gather data which allows them to improve...

Authenticity, transparency and value marketing. The three pillars of content marketing for 2020. Content has come a long way, people are now looking for the ‘real’ thing. They want to relate to brands, they want to feel like they are part of the mission, while at the...

In a world where consumers have grown weary of disruptive ads and sales posts, content marketing has emerged as an alternative way for businesses to get eyes on their products and services. Unfortunately, many businesses get caught up with the marketing, but they...

Companies go through rebranding exercises all the time. Often, it’s due to mergers and acquisitions, market changes, new leadership or the need to fix a damaged reputation. From Burberry to Dunkin’ Donuts and Lego, some of the world’s biggest have had to update their...

Content marketing trends are constantly evolving. SEO development, algorithm updates, and shifting market expectations - they all force you to adapt incessantly. As such, you can’t stick with the same old strategies. With the new year around the corner, you need to...

This time it's a review of a service. Let me know if you have any questions. Marketing is evolving fast to include chatbots and AI as mainstream tools to improve customer experience. Are you currently using chatbots? If so, are you utilizing the right tool to create...

With Terminator: Dark Fate heading into theaters, all eyes are on the return of Arnold Schwarzenegger  and Linda Hamilton to the sci-fi big screen. Such phrases as “Hasta la vista, baby” and “Come with me if you want to live!” may reemerge within the minds of longtime...

The internet is saturated with a lot of information on content, how to build it, optimize and distribute it. But there is a lack of structured information for people who work in content related positions. Content in 2020 will only gain more importance making it even...

More and more people are now using their literal voices to search for content and information, as a result of voice-to-text search becoming more popular on search engines such as Google. It’s fast, easy, and allows anyone – even children who cannot yet spell – to...

In 2016, Gartner predicted that 85% of consumer interactions will not need a human by 2020. As it turns out, their projection wasn’t far from the truth. Today, Artificial Intelligence (AI) has automated practically all industries – from manufacturing to communication....

With more than 4 million blog posts published every day, the online marketplace is an overly crowded landscape. It’s now more difficult to attract attention to your brand and sell more products/services. This is why you need interactive content in 2020. Content...

Content marketing is about sharing information to improve the reader’s lives. Companies are now using content for many reasons, with the final indent to drive the user to a purchasing decision. Although there are various websites, and not all of them are selling a...