Fast, faster, and then even faster. This is the new speed content consumption. Our attention span is shrinking because we are blasted with information continuously. Fear of missing out has created an international culture of micro-moment consumers. Unless someone is...
In 2018, the Harvard Business Review published an article by a writer who declared the sales funnel officially retired, complete with retirement party, gold watch and congratulations on its move to a condo in Florida. But like many retirees, it’s still working. So,...
There is an element every marketing campaign should include if organizations want to maximize customer lifetime value and drive profits. In 2019, Gartner reported that more than 80% of companies expected to remain competitive by relying almost completely on Customer...
Social media marketing is the new big thing for all brands in all industries. Platforms like Facebook, Instagram, Twitter and YouTube help people connect with their friends, their favorite celebrities and brands. And businesses make the most of this new channel of...
Over the last few years, the VR (Virtual Reality) market has experienced ups and downs, but it is poised to take center stage in 2020 and onwards. In the next two years, VR will drive growth in both commercial and consumer segments. Due to COVID 19, the market may...
