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Is Your About Page the Right Hook For Your Audience?

 Is Your About Page the Right Hook For Your Audience? 6 OCTOBER 2017 The About Us Page of a business website is generally the most visited page. Despite that fact, most businesses tend to undermine the importance of this page and are more focused on getting the right...

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Is “Stealing” from Your Competitors a Bad Thing?

Is "Stealing" from Your Competitors a Bad Thing? 28 SEPTEMBER 2017 Safe Ways to “Get Inspired” by Your Content Marketing Competitors Stealing is bad. That concept has been pressed into the minds of most people since childhood. That is why it is not surprising that the...

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Are Your Calls to Action Selling?

Are Your Calls to Action Selling? 5 SEPTEMBER 2017 A Few Tips on How to Insert Your Sales Message in Your Content Calls to action (CTA) are necessary for content writing. Messages such as “take a look at our services” or “be sure to subscribe” are said to be an...

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