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How To Conduct A Content Audit On Your Own Website

How To Conduct A Content Audit On Your Own Website   9 JUNE 2017 The word audit can be very intimidating and daunting. It invokes IRS fears or tax phobias. But in the world of SEO, content marketing and content creation where we write awesome content, it has nothing...

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How To Write What Readers’ Brains Crave For

How To Write What Readers' Brains Crave For 7 JUNE 2017 Back in journalism school, one of the first things they taught would-be journalists is to always answer the 5 Ws and 1 H. These are the WHAT, WHEN, WHERE, WHICH and WHY and of course, the HOW. A good journalist...

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Who Do You Copy With Your Content Marketing?

Who Do You Copy With Your Content Marketing?   22 MAY 2017 When you strive to achieve any personal or professional goal, it is natural to follow the path of those who have already achieved it. The same principle applies with content marketing, especially if you are a...

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How to Weave More Storytelling Into Your Content

How to Weave More Storytelling Into Your Content? 19 MAY 2017 Creating content that engages your customer is key to a successful marketing strategy. While you may be creating content for your website, social media platforms and through blogs, if there no buzz...

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