Anthony Bourdain: Express Yourself Through Authentic Content The news of his passing created a ripple effect in the media that undoubtedly affected millions of people around the world – especially when the reports of how he died were confirmed. However, this post is...

The State Of Content Mid-2018: A Diamond With A Thousand Facets The annual report released by the Content Marketing Institute has, for the last eight years, examined the implications of new developments in content marketing, and identified trends and how content can...

Opinion: Should Writers Be Paid by the Word? How much is a single word worth? That question may puzzle the average consumer, especially if he or she has limited (if any) experience with writing, editing, or publishing various types of content. However, it is a...

The State Of Mobile Content Mid- 2018: An Ever-Expanding Market Allow us to show off our psychic abilities: Right now, you are reading this on a mobile device. Now, if we’ve got you pegged, we’re not really psychic, nor are we stalking you at Starbucks (though we hope...

What Kind Of Marketing Technology You Should Be Using For Better Results Marketing technology includes tools and software platforms that are designed to help with sales and advertising functions. There are many products available to assist companies with their digital...

The State of Social Media Mid- 2018: What Works, What Doesn’t and What to Do to Ride the Success Wave Social Media:  It isn't just for connecting friends anymore: it is the name of the game for any business, big or small and it is here to stay, forevermore.  It didn't...

I Am a Writer: Tribute to a Fallen Wordsmith “I’M A WRITER.” It is somewhat interesting to see reactions and hear responses to that statement moments after being asked such questions as, “What do you do for a living?” At times, the reaction is filled with excitement,...

Diary of Anne Frank: What Her Journal Dirty Jokes Teach About Layered Content Anne Frank became a trending topic earlier this month when “dirty jokes” were found within the pages of her historic diary. More than 70 years after it was first published by her father,...

The Best Buyer Persona Recipe that Will Change the Way You Market Your Business In order to use the best content strategy you need to understand your target market. It is essential that you get to know your customers so you can provide marketing that is...

Will Blockchain Technology Change The Way We Write Content? Content marketing and blockchain technology might not seem like the best match at first glance. After all, aren’t blockchains really just distributed ledgers? What use could they possibly be when it comes to...

Facebook Deletes 865 Million Posts: Why You Should Focus On Quality Over Quantity Can you imagine deleting millions of posts from your online content? Earlier this month, Facebook published a report indicating that the popular social media platform deleted...

Iris Content Is Two Years Old: A Story That Is All About Partnership and Value Two years ago, Iris Content started its journey into the world of content creation, with a mission to provide businesses with a strong voice. The following months came with plenty of...

Iris Content Is Two Years Old: A Story Born Out Of Passion And Respect Iris Content is celebrating its two-year anniversary, so we felt it would be a good time to review the road so far and our hopes for the future. As a team, we feel like we’ve been working together...

The Iris Content Creators: Learn the Secret to Effective Copywriting from Aimee Faunillan- Abella Here at Iris Content, we strongly believe we are more than just another copywriting agency. We are a well-balanced team of creators. Coming from different walks of life,...

Deadpool: How It Raises the Bar for Creating Powerful Content Deadpool. A $58 million budget used to make a superhero film that made over $783 million at the box-office worldwide. It did not take long for 20th Century Fox to greenlight the development of a follow-up...

5 Ways to Highlight Your Unique Value Through Content As a growing business you know that you have a lot to offer your customers. You are ready to expand and gain more customers. One of the best ways to grow your business is through the use of content marketing....

SOLO: A Star Wars Story That Compels You to Build on Existing Content Solo: The Star Wars story fans may have never known they wanted to see! With its highly-anticipated theatrical debut just 2 weeks away, the overall expectation and excitement among longtime Star...

The Iris Content Creators: Khalid Maghni Proves Human Writers Are Not That Easily Replaceable with AI Here at Iris Content, we strongly believe we are more than just another copywriting agency. We are a well-balanced team of creators. Coming from different walks of...