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How to Become a Content Superhero: Tips From Our EBook



MAY 2017

This is the city. Crime is rampant in the streets, and the Information Superhighway is rife with scientific experiments gone wrong. Gamma radiation leaks from every Wi-Fi hotspot, and strange occurrences are being reported every day – these are the conditions that can imbue normal people with extraordinary powers. This is where superheroes are born. Gamma radiation explosions, radioactive spider bites, billionaires with secret revenge plots lead to discolored rage monsters and friendly alien invasions lead to scientists transforming into envy-colored rage monsters, web-crawling photographers swinging into sticky situations, armored vigilantes with awkward personal lives and secret home “offices” along with superhuman heroes that can disguise themselves with eyeglasses. For years, people have been told that these stories were just that – stories. Comic books for kids that evolved into blockbuster movie franchise for adults spending time with their “inner children.” What they did not tell you, though, was that there is nothing fictitious about superheroes. How do we know? Because you are one of them!

We know, we know. The initial shock may shake you. If you pay attention to past origin stories, no one acquires their superpowers through experiments gone wrong or unexpected incidents with a life-changing aftermath without shock, awkward confusion or jaw-dropping reaction. You are in good company with your feelings. Our expert team at Iris Content can serve as your very own “shield” of support (see what we did there?). Allow us to take a moment to train you

  • How to detect what your superpowers are
  • How to identify those superpowers
  • How to use what you identified
  • How to change your life with those powers


Before we begin, let us make it very clear that we cannot teach you how to fly, see through walls, lift trains above your head or defeat evil forces to save the day. Here’s what we can teach you:

  • Flying: Your content will fly higher and higher in Google search results organically
  • X-Ray Vision: You will be able to see through low-quality content within your page (and others) so that you can use your superpowers to change any discovered weaknesses into strengths.
  • Lifting Strength: You will be able to lift your own trains of thought far above the vague topics and low-quality research that may have plagued your content in the past to reach a level of high-quality engaging content you may never have known was possible.
  • Save the Day: Your message can change lives. Whether you are selling products and services or sharing motivational messages and personal blogs, your superheroes will expose your message to a substantial number of people – saving the day!

Like with any superhero origin story, this overall introduction to your “content superpowers” and intense training on how to use them effectively may seem uncomfortable, difficult and even a little awkward at first. You may have to “reprogram” your traditional approach to researching, creating and managing content as you work towards developing heroic content. Don’t give up. Refuse to allow the complications to slow you down and you will be soaring in no time!


Are you ready? Let’s get started right away so you can work on writing your own happy ending sooner than you think.


What you have been reading above is an excerpt from our newest content marketing eBook: The Content Superhero’s Notebook.

Iris Content has prepared for you just the guide you need to help you survive and thrive in today’s online world. Our tips for great content will help your business gain more traction, provide online visibility and create interest into your potential customers’ minds. No, we are not charging anything for sharing this piece of information. All you have to do is subscribe to our mailing list today. This offer stands until June 1st. You can order the eBook after that, with every order for content you launch with us, be it a one-page order or one for 100 blogs. To order, contact us here.

Annie Ianko

Chief Content Officer

Annie has 19  years’ experience as an editor and content creator and manager. With work in television and written media, she has dedicated her past 10 years to learning the ropes of online content creation, from writing to editing, from SEO to content management.

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